Planning a Corporate Event

Corporate events
are essential for any business whether you use them as publicity, social networking, launch of a new product or just a Christmas bash. Corporate events are an ingenious way of getting people together from one or several businesses. With so many influential people in one room the hosting company wants to make an impression and what better way than with a themed event.

Some companies prefer the more traditional corporate function with guests sitting down to a meal and dancing. The attire is usually black tie and is very civilised. Other companies go for a casino style event. This is when the room is decked out with black jack tables, roulette wheels and poker tables. People often don't bet real money but it's just as much fun. Other ways to entertain at a corporate event are things like karaoke. Singing gets everyone going especially when they've had a few drinks. Quiz nights are also very good fun and can double up as a team building exercise too. Another big hit with corporate events are guest speakers. These can range from distinguished people in a specific field to celebrities. Of course not everyone goes for the usual and the more unique the company the more unique the event. A beach style party has been known to go down extremely well as well as theme parks. “It's a knock-out” style assault courses are fantastic fun and can really create a great atmosphere. Businesses want you to be talking about your event for years to come so making a lasting impression is key. Some companies hire event managers to organise these corporate events. This can be a lot easier and less stressful than doing it yourself. The most popular request from a business to a event manager is for goodie bags. These bags contain freebies and samples of products (generally related to the business itself) and some of them even have gifts. The theory is the more expensive the goodies the better off the company is shown to be.

The amount of people that attend a corporate event can range from tens to hundreds. At most venues there isn't enough room for 100 cars so managers take this into account and usually lay on coach hire for transporting their staff from their work places to these corporate events. Hiring a VIP coach is a great way to impress staff. This means that no one gets lost on the way and everyone turns up on time.

So when you next attend a corporate event or you are going to be organising one soon, make sure you research the type of company. Clowns at a funeral directors event will not go down well! Make sure you get a good venue and put on enough entertainment to keep people happy. Ensure the schedule runs smoothly by getting people to arrive on time/all together. Ensure that everyone understands their role and make check lists to keep organised. The most important thing is that everyone enjoys themselves and that the event makes a lasting impression.

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